Landing Page
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What is a Landing Page? In marketing, a landing page stands apart from other web pages on a company’s website. The landing page is where customers land when they follow a particular link to a business’s website. This marketing team typically crafts this page to fit a specific
Subscribe
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What Does Subscribe Mean? When customers want to subscribe to a mailing list, they want to stay updated about a business. This could include learning about new product launches or being the first to know about sales or discovering steps the company is taking toward improvements. Using email subscriptions is
Email Deliverability: What It Is & How to Improve It
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What Is Email Deliverability? Email deliverability is the term used to describe how frequently the messages you send from an email address end up in the recipient’s primary inbox. Email delivery rates are connected to your domain’s reputation, and a bad reputation can lead to fewer emails in
Spam Email: What Is It & How Does It Work?
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Spam email, also known as junk email, consists of unsolicited emails from a sender to a recipient. Emails are generally considered spam when the recipient does not consent to receive emails from the sender, or the sender sends too many emails to the recipient.
CBL Blacklist: What Is It and How To Remove Yourself From It?
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The CBL Blacklist is an automatic system that flags email services that are guilty of sending spam emails that produce virus infections to a user’s computer.
SEM Backscatter Blacklist: What Is It and How To Remove Yourself From It
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SEM stands for “Spam Eating Monkey”. The SEM Backscatter Blacklist primarily focuses on email traffic from a server that gets bounced back.
What is IP Warming?
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IP Warming is crucial because it directly affects your email deliverability rates.
Microsoft 365 vs Google Workplace for Cold Email
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We sent over 2 million cold emails to determine what provider has a higher probability to land in the inbox.